The Art of Music Business
Presented by Melody of Hope and Art House Dallas
Sponsored by Maker’s Gym Frisco
Today’s artists have to master their craft, think like entrepreneurs, and market their work. It sounds like a lot—because it is. But staying faithful to the vocational call of being an artist does not have to mean going without pay.
The Art of Music Business will feature experienced and knowledgeable industry expert Brianna Ruelas. The workshop is designed to give musicians the tools and resources to excel in their work, build a business, and fulfill their calling as a creative.
Together we will explore practical topics such as entrepreneurship, streams of income for musicians, finding your visual identity as an artist, and developing a target audience.
Ticket includes access to 6 hours of teaching, complimentary headshots, journal, & lunch.
THE ART OF BUSINESS WORKSHOP OVERVIEW
SESSION ONE: Running your Business 101
Understanding business structure, taxes, budgeting, and funding sources are the bedrock of going from starving to thriving.
SESSION TWO: Visual & Brand Identity for Musicians, Including Headshots + Messaging & Fan Engagement
Finding a gap in the market requires artists to understand both the field they fit into and what makes their creative voice unique. The way artists craft the stories of their work connects them to their audience. This session will consider what it looks like to have a cohesive branding and marketing strategy and how that can be used to actively connect with your audience.
SESSION THREE: Panel with Local Music Industry Experts
Hear from a panel of local music industry professionals, including Charlie Debolt, a talent buyer for Spune, Courtney Wright, the founder of State Fair Records, and Christian Chavarria, the president of The Creatives Factory and sync licensing expert.
DETAILS
Dates: Saturday, November 16,2024
Time: 10:00 am – 4:00 pm
Location: Makers Gym | 7511 Main St. STE 200, Frisco, Texas 75034
Price: $39
Includes light breakfast, lunch, and teaching.
If the cost is prohibitive, scholarships are available. Please click here to apply for a scholarship.
Workshop Speakers
Keynote Speaker: Brianna Ruelas
Brianna Ruelas is a Speaker/ Singer, Creative Strategist & Author, that helps Creativepreneurs bring their big visions to life while utilizing their natural gifts and strengths to create meaningful impact. In her Keynotes, Brianna integrates LIVE performance & original music with teaching, to reinforce key concepts that ignite Motivation, Innovation, and Action. Brianna is currently working on her third book to help young college women position themselves for meaningful impact in the world, as they harness their limitless capacity through faith. From gracing the stage of American Idol Season 4, to Corporate Sales at Disney, owning a Restaurant, and becoming a Best-Selling Author & Founder | CEO of Ruelas Music Group, Brianna brings her collective gifts, experience, tenacity, and passion everywhere she goes.
Panelists
Courtney Wright is the label/operation manager and talent buyer for State Fair Records.
With over 10 years in the music industry, she has overseen countless shows, dozens of releases, tours, festivals, merch and more – touching just about every aspect of musical recording, marketing and performance.
As part of State Fair Records’ partnership with the State Fair of Texas, Courtney oversees the curation, booking and management of multiple stages. Her keen eye for talent and understanding of audience engagement have contributed to the fair’s growing reputation as a premier destination for live music since SFR’s involvement began in 2019.
Charlie DeBolt is a Ft. Worth native, now residing in Denton, TX with their wife Erin & three dogs Tucker, Annie, & Phoebe. Charlie is a talent buyer for Spune Productions in DFW, booking shows across Dallas, Ft. Worth, & Denton. They are also an active musician, currently performing with the groups Upsetting & Flowerbed, and in their spare time contribute to local Denton organizations & events like the Denton Rock Lottery & Thin Line Fest.
Christian Chavarría is a seasoned musician and artist development expert with over 30 years of experience. Growing up in a Latin community, Christian’s passion for music was enriched by diverse pop influences, eventually branching into jazz and classical genres.
From 2009 to 2013, Christian served as Director of the Master Artists Program at The Septien Entertainment Group, which trained stars like Demi Lovato and Selena Gomez.
Christian is the president of The Creatives Factory, LLC, which has been in business for over 15 years. His work has led to music placements on networks like ABC, Netflix, FX, NBC Sports, Hulu, and PBS. Several artists he has worked with can be seen on global stages. From Broadway to one of the members of the new K-Pop girl group KATSEYE. Additionally, he contributes to the Dallas music scene, organizing stages for the Downtown Dallas Music & Arts Festival and serving as a committee member for the Dallas Music Office.
